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Tax Time and Weekend SMUG Class Readings
One of the nice simplifying factors about running a tuition-free online university is that you don’t need to fill out a request for 501(c)(3) status or other federal tax-related forms. With no revenue,...
View ArticlePodcasting 104: Adding ID3 Tags to Your Audio Files
Note: This course is part of the Podcasting curriculum for Social Media University, Global (SMUG). By completing this course of study you will learn how to produce a podcast of your own without any...
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ALI Social Media Summit Discounts
I will be presenting at the “Social Media Summit: How To Use Blogging, Podcasting & the Latest Web 2.0 Technologies To Engage Your Employees, Reach Your Customers & Build Your Brand,” June...
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Mayo Clinic Social Media Progress Report
After presenting at a Web 2.0 Summit last week in Oakland, CA, I got to thinking it would be good to do an update on where we are with Mayo Clinic‘s engagement in social media. We’ve made a lot of...
View ArticleMayo Clinic YouTube Channel in the News
The Rochester (Minn.) Post-Bulletin has an article in today’s paper about Mayo Clinic’s new YouTube channel. Here’s a snippet in which I’m quoted: “A recently published study indicated that about 37...
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Podcasting 106: Creating an RSS Feed
We have a volunteer to be the class podcasting example. Toby Palmer has done the narration of his children’s book Lilly and the Russet Gigantus, and wants to make a podcast of the narration. So we will...
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Chancellor Conversations Podcast Available Now
I’m about to complete the 100-level courses in the Podcasting curriculum, so I started by dressing up the podcast feed (as described in Podcasting 109) for Chancellor Conversations, which has been my...
View ArticlePodcasting 110: Listing Your Podcast in iTunes and Other Directories
iTunes, Podcast Alley and Yahoo are among the major directories that people use to search for podcasts that interest them. If you’ve created a podcast and want it to be widely heard, getting listed in...
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Blogging 115: The Blogroll
A blog’s Blogroll plays two main roles. When you add a link to your blogroll you are typically either saying: “I have found this site helpful, and I would like to share it with you” or “Here is a blog...
View ArticlePhoenix Health Care New Media Conference Presentation
Here is the presentation I’m scheduled to deliver this morning at the Q1 Productions conference in Phoenix: Integrating Social Media and Mass Media for Maximum PR and Marketing Results View more...
View ArticlePhoenix Health Care New Media Conference Presentation
Here is the presentation I’m scheduled to deliver this morning at the Q1 Productions conference in Phoenix: Integrating Social Media and Mass Media for Maximum PR and Marketing Results View more...
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